Yao Hong, general manager of IME Consulting is invited by the Almaty municipal government to participate in Almaty Invest 2016 Forum and had site inspection on the MICE industry resources. Almaty Invest 2016 International Forum was held on Dec 08, 2016 in Almaty Ritz-Carlton Hotel, the best hotel in Kazakhstan. The event was hosted by the Almaty Municipal Government, attended by more than 500 government and business people. Yao Hong, the Managing Director of IME Consulting was invited as the speaker for the International tourism Investment Forum . Bauyrzhan Baibek, Mayor of Almaty city attended the opening ceremony and welcomed more than 500 guests from 63 countries to participate in the Investment Forum. Bauyrzhan Baibek said that this forum is the fourth Almaty International Investment Forum. Attendees will discuss strategies and policies to attract investment and development in Almaty. The topics will focus on five areas: trade and services, food processing, tourism, state-owned enterprises and private enterprises, and industrial development. The mayor of Almaty Bauyrzhan Baibek hosted a luncheon to welcome the guests. Kazakh President Nursultan Nazarbayev and President Xi Jinping agreed to announce 2017 as the year of tourism in Kazakhstan and China. This event is not only beneficial to the cultural exchanges between the two peoples, but also promotes tourism between the two countries. "The Chinese Cultural Week held in Kazakhstan and the Kazakhstan Cultural Week in China will be held. Almaty 2017 Winter Universiade will be held in Almaty city, hoping to attract 60,000 to 80,000 visitors. 2017 World Expo will be held in Astana, the capital of Kazakhstan. All major events held in Kazakhstan are aimed at attracting tourists from Asia and Europe to increase inbound tourism revenues. It is reported that China National Tourism Administration has issued a notice, announced that since July 20, 2016 officially open the Chinese tourism groups to travel to Kazakhstan. August 7, 2016, first group of Chinese tourists to Kazakhstan started their trip from Urumqi International Airport. 56 tourists for eight days of travel will be opening a new chapter for China and Kazakhstan tourism cooperation. The most active response to this notice is from the major travel agencies in Xinjiang Autonomous Region,which is next to Kazakhstan border. Many large travel agencies in Xinjiang are planning to open up new Kazakhstan tourist routes, and with its tourism routes in Xinjiang with the combination. Organizers said the forum aims to build an open platform for social, business and national coordination. Its priority is to promote business development and provide more investment opportunities for domestic and foreign investors in Kazakhstan, which will make Almaty a commercial center on the modern Silk Road, a strategic market for global multinationals and retailers in Central Asia .Vice Mayor of Almaty and other celebrities attended the MICE forum as speakers Our general manager Yao Hong participated in the forum of the MICE tourism section, and introduced the characteristics of China Outbound MICE. After the forum, the organizers also organized investors to visit Almaty local businesses, industrial areas and tourism infrastructure. Alicia Yao Hong also inspected the 2017 Winter Universiade in Almaty, about six 4-5 star hotels, convention center and tourist attractions.Wang Mingang, executive Chair of All-China Federation of Industry and Commerce, China Chamber of Tourism , served as the moderator of the MICE Forum Almaty is the largest city of Kazakhstan and Central Asia, the financial center of Central Asia, the former capital of Kazakhstan. Because of the political, economic and cultural aspects of an important position, it is known as the "Southern Capital". It is hoped that All-China Federation of Industry and Commerce, China Chamber of Tourism and the China MICE Industry will jointly build high-end tourism products linking China and Kazakhstan and promote the tourism development between the two countries.